Work with a FutureGood Coach
Getting stuck? When your organization hits a crossroads or needs a fresh path forward, a FutureGood coach helps you find clarity, spark momentum, and build strategies rooted in future-focused thinking.
Meet our Coaches

Trista Harris, Philanthropic Futurist
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Trista Harris is a nationally recognized philanthropic futurist and the go-to coach for organizations ready to lead with purpose and clarity in uncertain times. As the President of FutureGood and author of FutureGood: How to Use Futurism to Save the World, she helps foundations and nonprofits unlock bold, long-term strategies that accelerate equity and impact. With deep leadership experience in philanthropy—including as President of the Minnesota Council on Foundations and Executive Director of the Headwaters Foundation for Justice—Trista brings both vision and practical know-how to every coaching engagement. Her future-focused approach helps mission-driven teams move from reactive to visionary, turning complexity into strategic opportunity.

Alondra Cano, Visioning Strategist
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Alondra Cano is a seasoned coach who helps organizations integrate climate justice, cultural power, and food sovereignty into visionary, community-centered strategies. With over 20 years of cross-sector experience—from City Hall to CDFIs to the farm—Alondra brings a unique ability to connect grassroots wisdom with systems-level change. As the first Latina elected to the Minneapolis City Council, she led groundbreaking policy work on Green Zones and Cultural Districts, demonstrating her talent for turning bold ideas into lasting impact. Bilingual and bicultural, Alondra is a trusted guide for organizations ready to deepen equity, spark innovation, and lead with authenticity.

Betsy Cohen, Philanthropic Futurist
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Betsy Cohen is a dynamic coach who helps organizations lead with inclusion, navigate demographic shifts, and build globally-minded strategies for growth. With deep expertise in economic development, corporate leadership, and futurism, she brings a rare blend of strategic insight and cross-sector experience. As Executive Director of the St. Louis Mosaic Project, Betsy has spent over a decade building powerful partnerships to position the region as a national leader in immigrant inclusion. A Harvard-trained executive and trusted voice on multicultural leadership, Betsy supports organizations ready to embrace diversity as a catalyst for innovation and long-term success.

Jerry Hawkins, Visioning Strategist
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Jerry L. Hawkins is a visionary coach who helps organizations confront the past to create liberatory futures rooted in racial equity, truth-telling, and community power. With deep experience as an educator, historian, and futurist, Jerry brings a rare ability to connect historical context to present-day challenges—unlocking new strategies for transformation. As the founding Executive Director of Dallas Truth, Racial Healing & Transformation and co-founder of The Imagining Freedom Institute, he has guided institutions across the country through courageous work on race, place, and justice. Whether advising nonprofits or producing groundbreaking media, Jerry helps mission-driven teams lead with integrity, creativity, and a long-view vision of change.